Privacy Policy

Effective Date: January 2025  |  Last Updated: January 2025

1. Introduction

This Privacy Policy explains how Abhishek Dwivedi ("we," "us," or "our"), a digital marketing agency based in Delhi, India, collects, uses, discloses, and safeguards your information when you visit our website or engage with our services. By using our website, you consent to the data practices described in this policy.

2. Information We Collect

We may collect the following types of information when you interact with our website and services:

Personal Information

• Full name and contact details (email address, phone number, WhatsApp number)
• Company or brand name
• Information submitted through contact forms, including marketing goals and budget ranges
• Email address provided for newsletter subscriptions or free audit requests

Automatically Collected Information

• IP address, browser type, and operating system
• Pages visited, time spent on each page, and navigation patterns
• Referring website or source that directed you to our site
• Device information including screen resolution and device type

3. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries and schedule strategy calls
• To provide digital marketing services and deliver project deliverables
• To send you relevant marketing insights, newsletters, and service updates (only with your consent)
• To improve our website experience, content, and service offerings
• To analyze website traffic and user behavior for optimization purposes
• To comply with applicable legal obligations

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. These include:

• Essential Cookies: Required for the website to function properly, including session management and security features
• Analytics Cookies: We use Google Analytics 4 (GA4) to understand how visitors interact with our website, including page views, session duration, and traffic sources
• Marketing Cookies: Used to track the effectiveness of our advertising campaigns across platforms like Google Ads and Meta Ads
• Preference Cookies: Remember your settings and preferences for a better browsing experience

You can control cookie settings through your browser preferences. Disabling certain cookies may affect your experience on our website.

5. Third-Party Services

We may use the following third-party services that collect and process data on our behalf:

• Google Analytics 4: For website traffic analysis and user behavior tracking
• Google Ads: For remarketing and conversion tracking
• Meta (Facebook/Instagram) Pixel: For advertising measurement and audience targeting
• WhatsApp Business: For direct communication with prospective and existing clients
• Email Service Providers: For sending newsletters and marketing communications

Each of these third-party services has their own privacy policies governing how they handle your data. We encourage you to review their respective policies.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• SSL/TLS encryption for all data transmitted through our website
• Secure storage of personal data with restricted access
• Regular security reviews and updates to our systems
• Limited access to personal information to authorized personnel only

While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Contact form submissions and inquiry data are retained for up to 24 months unless you request earlier deletion.

8. Your Rights

You have the following rights regarding your personal data:

• Right to Access: You may request a copy of the personal data we hold about you
• Right to Correction: You may request correction of inaccurate or incomplete personal data
• Right to Deletion: You may request that we delete your personal data, subject to legal obligations
• Right to Opt-Out: You may unsubscribe from marketing communications at any time using the unsubscribe link in our emails
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw it at any time

9. Children's Privacy

Our website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected data from a minor, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us:

• Name: Abhishek Dwivedi
• Email: abhishekdwivedi1296@gmail.com
• Phone: +91 70118 36879
• Location: Delhi, India